LONDON FASHION WEEK - SEPTEMBER 2017 - ALEXANDER WHITE
Introduction
I am honored to have been invited by Alexander to his London Fashion Week showroom event for his Spring/Summer 2018 Collection. I first witnessed Alexander's designs at the London Fashion Weekend events a few years back at Somerset House in London. I really like his classic designs, and his idea's and inspirations on each seasons collection. I spent an hour chatting with Alexander in person at the London Fashion Week Festival earlier this year in February. I have since kept in contact with Alexander and his team, to which I had the pleasure of writing a review on his 'Catherine' D'orsay heels. I have invited fellow fashion blogger and personal friend Amina Allam to accompany me to the event, to share her thoughts and experiences.
About Alexander White
"Founded in 2014, luxury shoe brand Alexander White offers chic and elegant shoes with a playful, youthful twist. Each shoe is designed in London and passionately handmade by skilled artisans on the outskirts of Florence, Italy. As a designer, Alexander is influenced by his surroundings, from architecture to antique jewellery, these influences are then interpreted in a modern and energetic way. The belief that a beautiful pair of shoes changes the way a woman presents herself to the world is what drives the design process and commitment to make women feel special.
Alexander White graduated from Edinburgh University with a degree in Design and Applied Arts. He went on to work at Erdem and Giles, before enrolling at Cordwainer’s College to study footwear design. Following his studies, he worked at Kurt Geiger. A chance meeting with Sandra Choi, who reviewed Alexander’s portfolio, is what prompted the designer to start his eponymous label. Since starting the label, Alexander has been nominated as one of the four footwear finalists at Altaroma & Vogue Italia’s WHO IS ON NEXT 2015 as well as winning Best Footwear Designer at the Draper’s Footwear Awards 2017.
Signature elements throughout his collections include embroidery and metallic materials, contrasting traditional design techniques with modern aesthetics to create truly unique shoes. This unique brand boasts an impressive celebrity fan base including Emma Watson, Kylie Jenner, Carey Mulligan, Alicia Vikander, Sophie Grégoire Trudeau, Anna Kendrick, Nicole Scherzinger, Chanel Iman and Gemma Ward."
- Alexander-White.com
Visiting The Showroom Event
Royal Society of Arts
8 John Adam Street,
London,
WC2N 6EZ
Tuesday, 19th September 2017
13:30 - 15:30
My Photos From The Event
Press Photos From The Event
Alexander White Contact Information
General Enquiries
Info@alexander-white.com
Press Inquiries
miguel@mgclondon.com
Spring-Summer 2018 Market Dates
24 Rue Beauborg,
75003, Paris, France
Ceci Guicciardi Joannou, sales@thebridgeco.uk
Strictly by appointment only
Info@alexander-white.com
Press Inquiries
miguel@mgclondon.com
Spring-Summer 2018 Market Dates
24 Rue Beauborg,
75003, Paris, France
Ceci Guicciardi Joannou, sales@thebridgeco.uk
Strictly by appointment only
Contact
Reedfashion@yahoo.com
(+44) 7599 816 833
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